13th Annual Shorty Awards Categories

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media and digital channels, campaigns, websites and applications. The regular deadline is on February 4th, 2020.

By Campaign
By Design
By Industry
By Overall Presence
Campaign by Platform
Content and Media
Influencer & Celebrity Brand Partnership
Strategy & Engagement
Video by Platform
Video Content
Virtual
Websites & Apps

From the 11th Annual Shorty Awards Best Social Media Tool

This award honors a social media marketing tool that has significantly enhanced a brand, agency, organization or institution's ability to generate relevant and effective social media content. Case studies and testimonials are encouraged.

See previous winners and honorees here.

Winners

Social Media Tool
winner
audience
Chant Generator
People have been doing the same old soccer chants for years. But that wasn't going to cut it for Atlanta United, Atlanta's new soccer team that set the record for MLS attendance in just its first year. And it definitely wasn't going to cut it for Atlanta United Limited Edition Gin from Old Fourth Distillery, the first company to distill liquor in …
Social Media Tool
winner
What’s Inside Matters
Regional pasta brands Mueller's, Anthony's and Golden Grain each have 100+ year history of making great pasta. While they've crafted their pasta with care for generations, they were facing a new category problem: right now, all pasta is seen as the same, and consumers don't see how Mueller's/Anthony's/Golden Grain is different and worth choosin…

Nominees

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, Snapchat, and the rest of the social web.

the Regular entry deadline is on February 4th, 2021.