12th Annual Shorty Awards Categories

The final deadline to vote for your favorite nominee or to enter your brand or organization was on Thursday, February 20th, 2020.


Honoring the most notable and viral influencers and creators from 2020. See below for official categories.

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

From the 11th Annual Shorty Awards Best in Fashion

Fashion and Instagram are becoming completely synonymous these days. These creators are deep in the industry and sharing their insight with their audience. Whether they’re showcasing their style, roasting other people’s style or even recreating iconic looks in drag - they’re doing something interesting. Don’t sleep on these nominees.

If you’re a fashion brand looking for recognition for your use of social media enter the Best in Social Media for Fashion, Beauty and Luxury Shorty Award.


Halima Aden
Somali-American supermodel Halima Aden built an international career out of unwavering determination. The first woman to wear a hijab at a Miss USA state pageant, Halima became IMG’s first hijab-wearing model, steadily making history without sacrificing her beliefs. Sharing her iconic looks via social, the once-refugee turned icon supports the nar…
Jillian Mercado
Latinx model Jillian Mercado is leading the way for disability inclusion in the world of fashion. Diagnosed with muscular dystrophy at age 13, Jillian’s life in a wheelchair has neither confined nor defined her. From her initial Diesel feature in 2014 to IMG representation just one year later, the now-international model, Manufactured1987.com blog…
Officially Quigley
With a self-proclaimed affinity for mashing things up, Casey Potter Carlson Goode, aka Quigley is rising in the world of fashion fusion. An American Idol contestant turned electro pop star, Quigley’s projects in the fields of style, travel and storytelling have recently found her new notoriety. Through her popular OfficiallyQuigley.com blog and In…
Salem Mitchell
The distinct freckled beauty that captivated Instagram has captured herself a modeling career, lending her uniquely qualified voice towards empowerment and equality advocacy. One of Fashionista’s “17 Fashion Influencers To Watch In 2018,” Salem Mitchell’s initial rise to supermodel had its base in cyber-bullying, gaining popularity through negativ…
Slick Woods
From Los Angeles homeless teen to international model, Slick Woods has become a dominating force in the fashion industry. Slick’s subsequent casting by Kanye West for his 2016 YEEZY show quickly earned her agency representation, a-list gigs with Calvin Klein, Marc Jacobs and Fenty Beauty, leading to a drastic shift from the streets to the runway. …


Harling Ross
Make way, Carrie Bradshaw, there’s a new fashion columnist in town. With wit, style savvy and trademark tresses, Harling Ross became a Fashion Editor at the Man Repeller, contributor at Marie Claire, bolstering a devoted 35K+ Instagram following. Harling is social media’s newest darling, photo-promenading her myriad of looks, curls and #manstagrams with pas…
Jasmine Tookes
Victoria’s Secret angel Jasmine Tookes is dominating both on and off the runway. From supermodel to social influencer, the “Jazzy” fashion icon takes to her 3M+ follower Instagram to share everything from behind-the-scenes looks to pink carpet and pepperoni pizza moments. Teaming with Josephine Skriver on Instagram for their #TheJojaLife collab, the dynamic…
Jeremy Mitchell
Preaching “you have to take risks to move forward,” Jeremy Mitchell, aka XXJMITCH, has been steadily building his own personal brand while photographing others. With passions beyond the camera encompassing menswear blogging, jewelry design and fashion styling, the a-list photographer with clients from GQ to Remy Martin took his own leap of faith when he qui…
Kerwin Frost
Kerwin Frost’s motto is “DON’T OVERLOOK ME BOOK ME.” Now a fashion icon once from Topeka, KS, Kerwin has become “Fashion’s Funniest Man,” according to an feature in Vogue. Part of the creative collective known as the Spaghetti Boys, Kerwin and his group caught the eye of none other than Kanye West, who called upon the young fashionista to help launch his su…
Rocky Barnes
Model and fashion influencer Rachel “Rocky” Barnes is living her best life in her signature “gypset” lifestyle. Blending beach boho with lux traditional in all life aspects, Cali-raised Rachel is revealing her journeys through her coveted fashion aesthetic. The international model has evolved her career toward more personal passions as a RockyBarnesblog.com…
Lawrence Schlossman aka “Jawn Legend” is not your classically tailored menswear influencer. Rapper stylist and brand director for Grailed and Heroine, Lawrence has earned his viral appeal through his unconventional, absurdist spins on haute fashion. From co-authoring F**k Yeah, Menswear to “mad crispy” self stylings with a coordinating glossary, Lawrence’s …

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, and the rest of the social web.

the 12th annual shorty awards will take place on may 3rd.