12th Annual Shorty Awards Categories

The final deadline to vote for your favorite nominee or to enter your brand or organization was on Thursday, February 20th, 2020.


Honoring the most notable and viral influencers and creators from 2020. See below for official categories.

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

World Record Egg

Nominated in Instagrammer

About World Record Egg

"Some days I’m beaten. Some days I’m fried. Some days I’m just happy I got up and tried." In a surprise moment of Instagram culture, a protein-packed breakout star emerged on Instagram in 2019: the single brown egg, seen and liked round the world. A simple image paired with a daunting goal, to become the most liked post on Instagram ever. This egg was instantly met with viral shares and likes, destroying Kylie Jenner’s record in just 10 days, earning 50M+ post hearts and world records for the most-liked Instagram post and "most liked online post on any website in history." The egg used its new platform for good, supporting mental health awareness in collabs with Hulu and DJ Khaled.

World Record Egg's best work on social

https://www.instagram.com/p/BsOGulcndj-/ https://www.instagram.com/p/Bsyq4yVH8Mh/ https://www.instagram.com/p/Bs84JbRHsTN/

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, and the rest of the social web.

the final deadline FOR voting and entering in the 12th annual shorty awards WAS on thursday, FEB 20TH.