entries for the shorty social good awards are open now enter!

3rd Annual Shorty Social Good Awards Categories


See below for official categories. The regular entry deadline is August 29th, 2018.

From the 10th Annual Shorty Awards

Lip Sync Battle

Finalist in YouTube Presence

About this entry

To capitalize on the popularity and pop culture cache of Lip Sync Battle, super serving fans of both LSB and guest stars to grow our organic fanbase and capitalize on chatter.

Why does this entry deserve to win?

We served our audience what they wanted most – performances by the celebrities they love letting their guard down and showing a different side of themselves. We did this through preview clips, full performances (we cut them together to expand on YouTube's preference for longer watch time), and exclusive content like our weekly Preshow with guest stars giving a Behind the Scenes look into their preparation.

Results

158.9 million views, 338.8 million minutes watched, 255k additional subscribers (bringing our total to 2.4 Million total subscribers)

Media

Video for Lip Sync Battle

Produced by

Viacom - Paramount Network

Links

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, Tumblr, YouTube, Snapchat, Instagram, Twitch, Musical.ly, and the rest of the social web.

The regular entry deadline for the shorty social good awards is august 29th, 2018