The Shorty Awards honor the best of social media and digital. View this season's finalists!

Special Project

Special Project
From the 8th Annual Shorty Awards


Finalist in Animal

About Marutaro

Japanese hedgehog Marutaro has its own blog, Instagram handle, and Vine account followed by thousands, where you can catch Marutaro snuggling up in a coffee mug or running around his family’s house, all equally as cute and worthy of internet praise. His anonymous owner often draws silly faces, which are then placed over Marutaro’s mouth to manufacture his emotions, while Marutaro himself seems to be patiently disinterested. Sometimes he appears frollicking in the grass or riding a rubber duck, but the images’ artistic sense have helped push this hedgehog into the spotlight.

Marutaro's best work on social