THE 14TH ANNUAL SHORTY AWARDS

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From the 7th Annual Shorty Awards

Rooster Teeth "Red vs. Blue"

Entered in Games

Objectives

Rooster Teeth is a pioneering creative production studio responsible for some of the biggest online series in history, like the award-winning and longest-running online series "Red vs. Blue," which is distributed across YouTube, RoosterTeeth.com and Netflix. Now in its 12th season, "Red vs. Blue" is the foundation of Rooster Teeth's success as a leading gaming culture brand and continues to be one of its most popular shows.

Strategy and Execution

"Red vs. Blue" kicked off more than a decade of premium online content. Rooster Teeth's massive global footprint reaches beyond its gaming-driven series through animated series, live programming, award-winning podcasts, popular events such as the Rooster Teeth Expo (RTX), a subscription platform with 1.8 million registered community members and one of YouTube's most popular networks with more than 15 million global subscribers. Founded by Matt Hullum and Burnie Burns in 2003, Rooster Teeth is now a subsidiary of Fullscreen, Inc. a global youth media company that develops online creators and produces multi-platform entertainment experiences.

Media

Video for Rooster Teeth "Red vs. Blue"

Entrant Company / Organization Name

Rooster Teeth

Links