People come to social media to laugh. In fact, 65% of social audiences prefer comedy and sketch content from creators.
But while comedy thrives online, many up-and-coming comedy creators lack a home base - a place where they can collaborate, access stronger production resources, and grow their audiences alongside other talent.
Doing Things recognized this gap and set out to build a space designed specifically for the next generation of comedy creators. The goal was simple: discover and develop the next breakout comedy talent while delivering the kind of fast, original content audiences crave.
Enter Doing Things Skits, a short-form, fast-paced, wildly original sketch comedy series that reimagines the spirit of Saturday Night Live through the lens of today’s sharpest digital creators. By bringing emerging comedians together with production support and a built-in audience, the series transforms social media into a launchpad for the next era of short-form comedy.
Written, directed, and performed entirely by a new generation of digital-native comedians, the show blends topical satire, absurd characters, and viral-ready moments into a weekly drop of sketch chaos.
Filmed for the social era with snackable, tighter edits, bolder concepts, and the kind of cultural commentary only the internet could produce, each episode delivers a punchy mix of recurring characters, parody commercials, and offbeat takes.
What makes this production unique is its ability to give emerging creators access to resources and production support they may not have had on their own. By bringing together a niche, underground community of comedy talent, Doing Things created a platform where these creators could collaborate, experiment, and showcase their skills at a higher level.
The series also taps into existing creator relationships and communities, using those networks as a foundation for developing sketches and building comedic chemistry on screen. What might have once been individual creators producing content in isolation becomes a collaborative comedy ecosystem where shared ideas, stronger production, and a built-in audience help elevate the work and spotlight the next wave of comedic talent.
Writers have an impressive resume with credits writing for The Colbert Report, Comedy Central, and Funny or Die.
Audiences are responding enthusiastically to the short-form pace and unexpected collaborations between their favorite comedian creators. Seeing beloved creators come together to write and perform sketches has created a positive element of surprise that resonates strongly with fans.
The excitement is evident in the comments, where viewers celebrate the crossover moments and comedic chemistry between creators they already love. This strong audience reaction is also reflected in the performance metrics for Doing Things Skits, proving that the collaborative format not only entertains but also drives meaningful engagement and viewership.
Snackable Highlights
