For Canadian YouTubers The Rush Fam, the "best gift in life is family." Their YouTube channel initially launched as TodayWithTray, a channel for Tray’s fatherhood videos. The channel quickly evolved to an all-family endeavor, as the dynamic foursome captivated fans’ hearts globally. A showcase of loving togetherness, Tray and Keshia have further evolved their channel as an educational platform. Using their formidable 1M+ subscriber base to foster dialogue about racism and interracial relationships, The Rush Fam continues to grow, with FamousTubeKIDS Cali and Kameiro sharing the spotlight with the newest family member, baby sister Kirah.