The goal of the segment was to educate viewers and audience members on celebrating safely with food allergies and to introduce neffy (epinephrine nasal spray), a widely available and needle-free option for allergic reactions in adults and children who weigh 33lbs or more.
GMA3, the Emmy-nominated third hour of America’s #1 most-watched franchise, partnered with neffy (epinephrine nasal spray) during the 2025 holiday season. Their spokesperson Hillary Tolle Carter sat down with a GMA3 correspondent to help educate viewers on celebrating safely with food allergies. Through an engaging true-or-false knowledge check, our anchors and audience tested their understanding while learning important facts about the 33 million Americans living with food allergies.
Hillary Tolle Carter (a mom herself with children with food allergies) gave useful tips on managing severe allergies at home or during holidays, and raised awareness for neffy, the first nasal spray for treatment of severe allergic reactions approved by the FDA in 2024. Learn more at neffy.com.
