10th Annual Shorty Awards Categories

The 10th Annual Shorty Awards will be held April 15th, 2018 in NYC. See below for official categories.

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

The Punisher

Finalist in Twitter Presence


An unconventional hero demands an unconventional social presence.


Frank Castle's twitter leaned into the conspiracy surrounding him from day one, launching with a date announce (that redacted the release date) and a series of morse-code messages that attentive fans decoded into episode titles. Posting copy used Frank's gruff, taciturn voice to connect followers to a story more sophisticated, visceral, and emotional than anyone anticipated. Content spanned the gamut of cryptic conspiracy to tense, high-wire action to focusing on Jon's portrayal of a man who is powered by rage.


On twitter alone, our campaign enlisted 81K new followers in Frank's war, an increase of 740%


Produced by, Netflix


Entry Credits

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, Tumblr, YouTube, Snapchat, Instagram, YouNow,, and the rest of the social web.

The 10th annual shorty awards will be held april 15th, 2018 in new york city

late Deadline for Brands & Organizations

02 . 22 . 18