Rosa Cubas is a modern strategist, versed in the trifecta of brand, communications and content/social strategy. Her work trajectory spans General Market, U.S. Hispanic, SP LATAM, Brazil and Europe having worked at GUT, Alma, VMLY&R, and Twitter - and now McDonald's. Social has been at the core of her experience and success in the industry, and has lead the inception and growth of content hubs for global clients in Brazil, EMEA and the US. Her latest achievement includes a Grand Prix at Cannes this year for the Self Love Bouquet - a Valentine’s Day campaign for Door Dash.
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