Kymberlie Adams is a marketing, communications, and digital engagement executive with more than 20 years of experience building campaigns, audiences, and movements for mission-driven organizations. She currently serves as Senior Associate Vice President of Digital Engagement at The Humane League, a global nonprofit working to end the abuse of animals raised for food. Kymberlie leads multiple teams responsible for global digital engagement and mobilization across a globally distributed organization, overseeing the strategies and systems that connect digital campaigns, rapid and crisis response, audience growth, supporter journeys, email, social media, paid media, and digital actions with on-the-ground organizing. Previously, Kymberlie served as Chief Marketing & Development Officer at Soroptimist International of the Americas, where she led global marketing, communications, fundraising, partnerships, and engagement across a federation spanning 21 countries and six languages. She spent 12 years at the ASPCA, where she helped build and scale digital fundraising, social media, advocacy, and supporter engagement programs reaching millions of people. She led social strategy for the Shorty Award-winning Barred from Love campaign with Grammy Award-winning artist Sia, which generated 10.5 million impressions and 1.5 million social actions. Her career has also included campaigns and partnerships with Malala Yousafzai, Patrick Stewart, Hilary Swank, Subaru, Amazon, Animal Planet, The Dodo, Bumble, TD Bank, Sol de Janeiro, QVC/HSN, and other major brands and public figures. Earlier in her career, Kymberlie served as Managing Editor of Satya Magazine, covering human rights, feminism, animal advocacy, environmental justice, and social change. Her work sits at the intersection of digital strategy, storytelling, audience behavior, advocacy, and mobilization, with a particular focus on turning attention into meaningful action.
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