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Special Project

Special Project
From the 8th Annual Shorty Impact Awards

World Toilet Day

Entered in Documentary Short


In 2022 we visited our non-profit partner The Sanergy Collaborative in Kenya, and wanted to highlight the incredible work they were doing for #WorldToiletDay. Their work doesn’t stop with providing toilets and sanitation to those who need them - it’s a full circular economy focused on protecting the planet, creating jobs and ultimately, saving lives. And every time someone buys Who Gives A Crap, they’re helping organisations like The Sanergy Collaborative do their business. On #WorldToiletDay (and let’s be honest, all days) that’s something we’re both proud and grateful for.

Strategy and Execution

We donate 50% of our profits each year to ensure that everyone has access to clean water and a toilet within our lifetime. The 50% of profits we donate goes to our water, sanitation, and hygiene (WASH) impact partners via our foundation, who do the incredible work of giving access to clean water and toilets for the billions of people in need.

Over a two week trip, members of our team went to Kenya to meet with our impact partners Sanergy, SHOFCO, and Lwala. The video for #WorldToiletDay captures our partnership with Sanergy, how work is progressing, and the stories of the lives we have helped.




The video had a reach of 53,186 with 1,456 likes, 36 comments, and 78 shares across our social platforms.


Video for World Toilet Day

Entrant Company / Organization Name

Who Gives A Crap

Entry Credits