THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!
From the 7th Annual Shorty Awards

Silverback Social: Create. Connect. Calibrate.

Entered in Small Agency

Objectives

We pride ourselves on creating spine-tingling interactions between our clients and their customers. Our process is simple: Create. Connect. Calibrate.

CREATE: We produce interactive custom creative elements that achieve high engagement on social while also appropriately communicating each client's specific brand message and identity.

CONNECT: Following air-tight processes that we've developed, tweaked and perfected, we listen and engage on various social media platforms on behalf of our clients. In real time, we parachute in to relevant, timely conversations happening around each client's brand.

CALIBRATE: Using powerful analytics software, we break down each specific aspect of performance across our clients' social channels. With this data, we ascertain what works and what doesn't, optimizing our creative process to its fullest potential.

Strategy and Execution

At Silverback Social, we pride ourselves on consistently being on the cutting-edge of the social media ecosystem. It's our responsibility to our clients to be first informed and best equipped with the most efficient strategies, the latest technologies, and the most compelling ideation in the digital space today. With our custom creative, we disrupt the ordinary and make our clients stand out and shine throughout multiple social channels, highlighting loyal customers as brand advocates and providing tremendous value to our clients' online communities. Through community management, we listen and interact with online users on behalf of our clients, facilitating positive conversations as well as addressing customer service needs. By generating in-depth reporting and analytics, we work with our clients to make well-informed, data-driven decisions that help us optimize content, engagement, and reach. Our viral programming enables us to connect our clients with internet celebrities and influencers to drive high quality engagement, viral awareness, and revenue generating moments.

From publicly traded companies to global non-profit organizations, we're experienced and proficient in capturing the voice and enhancing the digital identity of brands, regardless of industry. Whether we're hosting a "Twitter takeover" with a professional NFL athlete or helping to raise hundreds of thousands of dollars to help fund blood cancer research, Silverback Social is proud to implement effective social media strategies and fulfill business objectives.

Simply put, we're the best at what we do, and it's in our DNA to improve and innovate to help our clients reach their fullest potential on social media.

Media

Video for Silverback Social: Create. Connect. Calibrate.

Entrant Company / Organization Name

Silverback Social

Links

Entry Credits