Nick Bianchi is an innovative and results-driven marketing leader with over 15 years of experience in brand marketing, digital and social media strategy, and influencer relations. He has a proven track record of delivering high-impact campaigns and measurable results for industry giants like AT&T and DIRECTV. ✨ EXPERIENTIAL, PARTNERSHIPS & SPONSORSHIPS Throughout his career, Nick has excelled in experiential partnerships and sponsorships, making significant rounds in marketing, advertising, and creative domains. His ability to forge and manage impactful collaborations has set new benchmarks in the industry. 🌈 CHAMPION OF DIVERSITY & INCLUSION As the Founder of Mr Nice Weird LLC, Nick champions diversity and inclusion, crafting strategies that elevate brands and foster inclusive environments. His leadership is deeply informed by his personal journey with neurodivergence and PTSD, which has shaped his unique approach to driving innovation and fostering resilient, empathetic teams. 🎉 CREATIVE STUNTS & VIRAL CAMPAIGNS Nick's creativity and strategic execution are unmatched. He has orchestrated memorable stunts like the Kathy Hilton conga line at BravoCon and the DirecTV Drag Bowl, which hijacked Super Bowl coverage. Additionally, his playful side shone through in the "Chitty Services" stunt, "It's Chitty, Never Sh*tty", humorously promoting "https://nevershitty.com" and bringing humor and engagement to his campaigns. He also achieved back-to-back viral success with John Cena for Cricket Wireless, garnering over a billion views and earning Adweek's "Weepiest Ad of the Week." 🚀 VISIONARY LEADER Nick's visionary mindset, creative approach, and unwavering commitment to excellence make him a standout figure in the marketing world. His extensive experience and dedication to driving impactful change in the industry make him a valuable addition to the Shorty Awards judging panel, where he will help recognize and celebrate the best in social media and digital marketing. "Nick has been kicking ass and taking names for years. There are so many epic, culture-shifting, iconic moments that have lit the internet and traditional media on fire, moments that you have witnessed that you didn't know he was behind." — Karyn Spencer, Talent Agent and Marketing Executive WHO IS NICK BIANCHI? Meet Nick Bianchi 🙋🏻♂️, a marketing visionary with over 15 years of transformative experience. Nick's journey began at the University of Miami, where his passion for storytelling and brand building took root. His career is defined by groundbreaking campaigns, leadership at industry giants like DIRECTV and AT&T, and a deep commitment to inclusivity. WHY NICK? • Innovative and Strategic: Nick's approach turns bold ideas into measurable results. • Results-Driven: Achieving outstanding outcomes, from tripling YouTube watch time to achieving high occupancy rates. • Inclusive Leader: Commitment to diversity and inclusion drives his work and team culture. • High-Performance Leadership: Managing teams and campaigns that deliver exceptional ROI. KEY HIGHLIGHTS • DIRECTV: Rebuilt digital performance strategy and team with 3 days' notice, launching new assets in under 20 days, and doubled net sales rate for three consecutive quarters. Rebuilt and built social media, influencer, sponsorships, and brand marketing functions & teams from the ground up—driving immediate and lasting impact with his strategies, staffing & culture remaining long past his departure. • AT&T: Developed the first influencer team, driving significant audience diversification. • MR NICE WEIRD 🫠 : Championing diversity while executing comprehensive marketing strategies. • ARIBIA LLC: Markets for his property investment and management business, overseeing property acquisition and management, achieving high occupancy rates through effective marketing strategies. ACHIEVEMENTS • Viral Campaigns: Led campaigns achieving top spots on viral video charts. • Awards: Garnered multiple industry awards, including: Shorty Awards for "Best Consumer Brand." Shorty Awards for "Best Use of Influencers and Celebrities." Shorty Awards for "Best in Entertainment." Shorty Impact Awards for "Racial Equality." Shorty Impact Awards for "Influencer & Celebrity." Shorty Impact Awards for "Entertainment." • Guinness World Records: Set records for the longest non-TV advertisement (24 hours) and most selfies taken in an hour. • Adweek's Weepiest Ad of the Week: Achieved this recognition for a campaign with John Cena for Cricket Wireless. • Top Brand Marketer: Recognized by Adweek for exceptional contributions to the marketing field. • YouTube Top Ads List: His advertisement was the first ever to be number one for three months in a row on Google's YouTube Top Ads list. Ready to Make Waves?
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