Matt Kerbel

Turo

About

Matt Kerbel is a leading voice in the fields of brand building and digital marketing. For nearly 20 years, he’s shepherded brands like Lyft, Call of Duty, MeUndies, and several others to infiltrate culture, cultivate community, drive desirability, and improve people's lives around the world. Today, he leads global brand strategy efforts for Turo, the world’s leading car sharing platform, and recently named one of Glassdoor’s top companies to work for in America. Turo operates in 5 countries and its marketplace boasts nearly 400,000 cars worldwide. A LinkedIn Top Voice, Kerbel was recognized in 2024 by the Wall Street Journal as a Marketer To Watch. Furthermore, he is an Adweek Executive Mentor, and sits on the Adweek Innovators Council, dedicated to innovative marketing methods, technologies, channels, and problem solving. Matt guest lectures at Universities across the country on consumer behavior and brand management, consults for early-stage challenger brands, and is working on a disruptive new training program on the side dedicated to supercharging out soft skills. Residing in the Bay Area, Kerbel is a proud native of Canada, father, leader and friend, and loves nothing more than helping others and traveling.

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THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!