Julia Fedor is a marketing communications professional with a hybrid of agency and brand experience across travel, consumer goods, health care, and nonprofits. As the head of brand marketing operations at United Airlines, she and her team support the execution and measurement of brand campaigns, helping transform how the world’s largest airline advertises and shows up in culture. United's 2024 Super Bowl campaign received an Effie Award – one of the marketing industry’s highest honors for creative effectiveness and business impact. Julia is a recipient of the American Marketing Association Foundation’s 4 Under 40 Emerging Leaders Award. Before joining United, she was a vice president and project director at Edelman, overseeing program operations for a multimillion-dollar global client portfolio, and produced digital campaigns at Leo Burnett. A graduate of Northwestern University, Julia received a B.A. in the social sciences and M.S. in integrated marketing communications. She is originally from Florida and resides in Chicago with her husband and rescue dog.