FOX Sports delivered a custom fan experience around FIFA Women's World Cup Australia & New Zealand 2023 with its best-in-class digital graphics team providing unique and eye-catching artwork throughout the world's greatest sporting event.
FOX Sports' talented team of digital graphic designers leveraged the network's exclusive status as the leader in live sports and official FIFA World Cup English-language broadcast rights-holder through 2026 by showcasing an unparalleled group of world-renown soccer superstars like Brazil's Marta and Colombia's Linda Caicedo, not to mention Alex Morgan, Megan Rapinoe and every other member of the wildly popular United States Women's National Team, in fun and unique ways.
From social media to FOXSports.com and the FOX Sports App to the innovative WORLD CUP NOW pre- and post-game show that streamed live exclusively on X (Twitter), FOX Sports' graphics for FIFA Women's World Cup Australia & New Zealand 2023 were on full display with maximum visibility across digital platforms.
FOX Sports' world-class digital graphics team helped drive record-setting results for the organization, as FIFA Women's World Cup Australia & New Zealand 2023 was the most-streamed World Cup tournament in network history.
FOX Sports' record-setting results across its digital platforms helped drive awareness for the tournament’s TV broadcasts, which despite the matches taking place overnight, also experienced great viewership success. FIFA Women’s World Cup Australia & New Zealand 2023 averaged 669,000 viewers across FOX & FS1, and the Final between England and Spain delivered 1,658,000 viewers, making it the most-watched non-USWNT Women’s World Cup Final in U.S. English language TV history, up 150% from the last non-USWNT Final (2007). For the U.S. Women’s matches, specifically, Group Stage ratings were the highest ever.
These impressive results set the bar for what success will look like going forward for the FOX Sports’ digital team around both future Women and Men’s FIFA World Cup Tournaments and beyond.
