THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!
From the 15th Annual Shorty Awards

The Joel Klatt Show

Finalist in Sports & Health Podcast

Objectives

FOX Sports’ The Joel Klatt Show: A College Football Podcast was created with three primary goals in mind:

Strategy and Execution

The show’s strategy is simple: When it comes to college football, let host Joel Klatt call it like he sees it.

The Joel Klatt Show brings forward Klatt’s fair and unbiased college football analysis to fans by relying on his wealth of personal experience as FOX Sports’ lead college football analyst and a former All-Big 12 Quarterback at the University of Colorado. Through this unique lens, Klatt offers up a world-class perspective and a fresh, credible voice that combats the traditional conference/team bias that permeates the sports media landscape.

Each episode, Klatt breaks down the biggest topics in the world of college football, sharing his knowledge gained through personal experience, detailed film analysis and meticulous game preparation to provide fans the most consistent, fair and best analysis in the sport.

Each week, Klatt shares his Top 10 teams, answers questions from fans, previews and reacts to big games and elevates the most interesting storylines – coast-to-coast - in college football, celebrating legendary performances, electric environments and the biggest plays along the way.

The show also utilizes the power of social media to help reach its core college football audience. By engaging with millions of followers directly across personal and FOX Sports' social media channels, Klatt is able to not only provide immediate insight but also listen and appreciate the pulse of the fan. 

Results

The Joel Klatt Show: A College Football Podcast launched Week 1 of the college football season and instantly established itself as one of the best college football podcasts in the country. Delivering on his promise to be a highly trusted voice, Klatt's show was the No. 1 college football podcast on the Apple Podcast Charts for five consecutive weeks after its debut, in addition to achieving Top 10 status among all sports podcasts on the Apple and Spotify Podcast Charts, delivering record download growth month-over-month since its premiere.

Since week 1, Klatt has been educating the masses about college football with multiple new episodes dropping over the course of each week across FOX Sports’ digital platforms, including FOXSports.com, the FOX Sports app and social media platforms, in addition to the traditional podcast outlets like Apple and Spotify.

Media

Video for The Joel Klatt Show

Entrant Company / Organization Name

FOX Sports

Links

Entry Credits