Adam is an award winning creative leader with 20 years global media experience in the worlds of gaming, sports and entertainment. He advocates for gaming as a significantly untapped marketing opportunity and provides thought leadership on the gamerverse, Generation Z, live streaming and the creator economy. Adam had the honor of Judging the Entertainment category at 2022 Cannes Lions, was named one of the world’s top 100 digital marketers in the Drum Digerati 2019 list, on the 2019 #Influencer50 list of the brightest minds in global influencer marketing and has collected a 'Leader In Sport' under 40 award, is an advisory board member of the Branded Content Marketing Association (BCMA) and is a regular speaker at industry conferences.