ENTER THE 2021 SHORTY IMPACT AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Social Campaigns

Community

Arts & Culture

Civic Engagement

Disability Awareness

Diversity, Equity & Inclusion

Gender Equality

Education & Community

Financial Literacy

Public Safety

Youth & Family

Environment

Conservation & Preservation

Sustainability & Renewable Energy

Social & Racial Justice

Animal Rights & Welfare

Humanitarian Aid & Developing Nations

Social Justice & Human Rights

Racial Justice

Veteran & Service Support

Health & Wellness

Fitness & Nutrition

Mental Health

Public Health

Reproductive Health

Grassroots

Grassroots Efforts

Self-Defined (Social Campaigns)

Self-Defined

Social Presence

Single-Platform

Clubhouse

Discord

Facebook

Instagram

LinkedIn

Pinterest

Reddit

Snapchat

TikTok

Triller

Tumblr

Twitch

Twitter

YouTube

Multi-Platform

Multi-Platform

Emerging Platform

Emerging Platform

Social Hit

Single Post or Activation (viral)

Clapback

Social Engagement

Community Management

Community Management

Engagement Tools

Access & Rewards

Call to Action

Chatbots

Contests

Gamification

Polls & Surveys

Integrated Experiences

Fundraising

Live Events

Shopping

Television

Real Time Response

Real Time Response

User Generated Content

User Generated Content

Self-Defined (Social Engagement)

Self-Defined

Social Partnerships

Brand Partnership

Celebrity Partnership

Entertainment Partnership

Influencer Partnership

Non-Profit Partnership

2021 SHORTY PHENOM AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Individuals

Account Management

Analytics

Animation

Art Direction

Brand Marketing

Campaign Management

Communications

Community Management

Copywriting

Creative Direction

Culture

Data Analysis

Design

Editing

Illustration

Partnership Management

Photography

Production

Project Management

Public Relations

Research

Sales

Strategy

Talent Management

Self-Defined

Team

Account Team

Analytics Team

Client Team

Communications Team

Community Team

Content Team

Creative Team

Culture Team

Design Team

Legal Team

Marketing Team

Partnership Team

PR Team

Production Team

Research Team

Sales Team

Social Media Team

Strategy Team

Video Team

Self-Defined

Leader

Account Team Leader

Analytics Team Leader

Client Team Leader

Communications Team Leader

Community Team Leader

Content Team Leader

Creative Team Leader

Culture Team Leader

Design Team Leader

Legal Team Leader

Marketing Team Leader

Partnership Team Leader

PR Team Leader

Production Team Leader

Research Team Leader

Sales Team Leader

Social Media Team Leader

Strategy Team Leader

Video Team Leader

Self-Defined

Voice

Clubhouse Voice

Discord Voice

Facebook Voice

Instagram Voice

LinkedIn Voice

Pinterest Voice

Reddit Voice

TikTok Voice

Triller Voice

Tumblr Voice

Twitter Voice

YouTube Voice

From the 12th Annual Shorty Awards

Styling on a Budget for Fashion Photography with Lindsay Adler

Winner in Instagram Live

Audience Honor in Instagram Live

About this entry

If you’ve ever wondered how a professional fashion photographer directs and styles a live shoot on a budget, Adorama and fashion photographer Lindsay Adler teamed up to show a photographer’s step-by-step moves. By bringing viewers live into her studio, creating two beautiful images right in front of our eyes, and sharing her go-to tips for directing models, Adler gives us insight into what it takes to produce a high-fashion shoot on a low budget. 

With the objective to make high-fashion shoots accessible to photographers of all levels, this Instagram Live video stream gives an all-access pass to a pro-photographer’s workflow. 

Why does this entry deserve to win?

“Equip your creativity” is the mission that drives everything at Adorama, and equipping our viewers with knowledge and tips is the main driver behind this Instagram Live production. The nearly 30-minute video gives an unfiltered look at what it takes to achieve high-fashion images, that are all put together right in front of viewers, and shot with Adler’s effortless talent. 

In taking it to Instagram Live, viewers can see an unedited shoot, complete with tips on how to live direct a model, and troubleshoot directly mid-process. 

Results

With nearly 27,000 views, as well as over 2,000 viewers during the livestream, Adorama and Adler delivered actionable tips and an insider look to viewers who want to see the goings-on at a high-fashion shoot. 

Media

Video for Styling on a Budget for Fashion Photography with Lindsay Adler

Produced by

Adorama

Links

Entry Credits