9th Annual Shorty Awards Categories

All finalists have been announced, stay tuned for more updates about the 9th Annual Shorty Awards on April 23, 2017

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

Best Images

This award honors a social media campaign or overall social presence for exceptional use of images and photography. Visuals used in posts, to enhance social profiles, and as part of integrated campaigns are eligible. Creative integrity, strategic integration, shareability and effectiveness will be considered.

See previous winners and honorees here.


Atlanta Day/Night
In the daytime, Atlanta is a city. At night, it's an experience. The energetic spirit of Atlanta is reflected and embodied in the dreamlike quality and unpredictability of FX's new hit series of the same name. To prepare fans for Donald Glover's one-of-a-kind vision, FX created a series of surreal social assets that celebrated the magic of the c...
Chambord Social Media Campaign
Chambord, the French raspberry liqueur had a petite problem in the US. Nobody's ears had heard of it or tastebuds knew what to do with it. So, the brand asked Mistress to help it cut through the clutter of social media by creating a visual imagery that was addicting to stare at, extended the brand's whimsical persona into the social space, and u...
Iconic Blu Social Media Content
Working with blu has been an exciting, unique challenge from the very beginning. With federal regulations that prevent blu from using paid advertising to sell their product, it's been extremely creatively rewarding for us to push ourselves to think outside the box in order to create content for their Facebook, Twitter, and Instagram platforms fo...
Meet the Spokespoon
How to you get busy "not-a-moment-to-spare" passersby to stop to think about hunger and homelessness on the streets of New York City? You walk around with a "bigger-than-life" symbol that compels people to stop and ask "can I hold that?"
The Shallows Social Media Content
The Shallows is a nerve-wracking thriller, starring Blake Lively as Nancy, a young woman on a seemingly harmless quest for sun, surf, and self-discovery. But in the midst of her adventure, she falls victim to the bite of a bloodthirsty shark. Our goal was to pique the interest of thrillseekers with highly shareable, compelling content – leaving ...


About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, Tumblr, YouTube, Snapchat, Instagram, Vine and the rest of the social web.

The 9th Annual Shorty Awards will be held April 23, 2017 in NYC and streamed to the public.