Archived from the 5th Annual Shorty Awards
Best Overall Brand Presence on Pinterest
A year ago, few knew what Pinterest was. Now this popular social platform boasts over 20 million users and a community of social magazine clippers that love to click to buy. Brands are now using Pinterest to showcase products on the social web, encouraging consumers to engage with them. This award honors the best brand presence on Pinterest.
Social Bonus - Judges will award a social bonus to Industry Award entries that are shared the most by clients, colleagues and industry experts. Direct people to your entry page where they can click one of the share buttons.