9th Annual Shorty Awards Categories

Voting & Entries for Influencers, Brands and Organizations are now closed! Stay tuned for finalist announcements.

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

Best in Europe

This awards honors the best use of social media in a marketing campaign by a brand, organization or institution located in Europe.
#InstazoomZ5 – The first zoom on Instagram by Sony Xperia.
March 2016 - Sony Mobile France wanted to recruit followers and visibility on its new Instagram account @sonyxperiafr. Sony's Xperia Z5 has the most powerful smartphone camera on the market, with a lens that can zoom up to five times. The brand wanted to make its mark on Instagram, the ultimate photo platform... But it's impossible to make a difference be...
Beats by Dre "BE #READY"
As one of the most widely-watched sporting events on earth, the UEFA European Championships offer an incredible opportunity to engage with sports lovers all across Europe. Beats by Dre has always strived to be one of the most culturally relevant brands in the world, using global events in music, sports, and fashion to build authentic connections with cons...
GoPro Europe - Local Places, Local Faces, Local Stories
After a decade of sharing the most extreme content with the world in English, GoPro was faced with the challenge of saturation in the US market - reaching beyond its core audience of 18-24 US males was critical to see the business grow. In 2014, the opportunity to expand internationally became glaringly obvious after an in-depth social audience study show...
NFL Deutschland
The objective of our German initiative was to substantially increase the consumption of the NFL in Germany across social media platforms and grow the overall audience in 2016, with a specific goal of 100% year over year growth in followers across FB, Twitter and Instagram and a social reach goal of 200% growth.
eBay Star Wars AT-AT Project
Christmas is a critical time of year for all retailers and eBay is no exception. Our challenge was to cut through the increasing festive clutter with social video content that would both delight its audience and establish eBay as a first stop destination when looking for the ultimate present ...no matter how outandish :)

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, Tumblr, YouTube, Snapchat, Instagram, Vine and the rest of the social web.

The 9th Annual Shorty Awards will be held in April 2017 in NYC and streamed to the public.