THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

From the 8th Annual Shorty Awards Best use of Snapchat

This award honors the best use of Snapchat for a campaign, snap or project. Describe how Snapchat's capabilities were best utilized to enhance your message and how the work met or exceeded your goals and objectives. Objectives may include offering disappearing discount codes, inviting consumers to screenshot their favorite part of a story, sharing brand identity, and more.

See previous winners and honorees here.

Nominees

#BallotBriefcase on Snapchat
The BallotBriefcase is Hollywood's hottest diva and is making waves on Snapchat. It embarked on a j…
67th EMMYs Live Story
To use the excitement of our EMMYs red carpet and awards show event to reach a new crowd of younger…
AT&T: Strongest Snaps
The ways in which fans view and engage with college football is rapidly diversifying from simply wa…
BB-8 by Sphero - Force Friday Snapchat Launch
Over the years, the magic of Star Wars™ has always lived on screen and in our imaginations. Thanks …
BBC America on Snapchat
The BBC America audience lives on the smart edge of pop culture. Our audience are early adopters of…
EZoo Snapchat
In 2015, the Electric Zoo festival returned as "Electric Zoo: Transformed," highlighting a new them…
Funny Or Die - Snapchat - "Shitty Lunch"
Join John every Thursday as he squanders another lunch break. Whether it's fact checking an unfavor…
Girls
In 2015, girlsHBO sought to take the Girls Snapchat presence to a whole new level with a series of …
Goldman Sachs & Snapchat
Goldman Sachs is a leading global investment banking, securities, and investment management firm t…
How we used Snapchat to launch the Dubai Comedy Festival
October 2015 saw the first ever Dubai Comedy Festival bring international and local comedians toget…
MSNBC's Global Citizen Festival Snap Challenge
Most people don't hear the words "global poverty" and assume it's a challenge they can tackle. In 2…
McDonald's Geofilters
Our goal was to create a first-to-market idea on an emerging platform that not only allowed consume…
Mission Impossible: Rogue Nation - Snapchat Mission Month
Paramount Pictures created the Mission Month Campaign for Mission Impossible: Rogue Nation. This …
Mountain Dew Kickstart Kickstory
Mountain Dew's breakout sparkling juice drink, Mtn Dew Kickstart, was entering its third year. Alth…
NBC's The Voice Interacts with Fans on Snapchat for Valentines Day
NBC's hit singing competition The Voice wanted to give their fans something special for Valentine's…
Nasdaq Connects with the Next Generation of Entrepreneurs using Snapchat
Our goal is to educate, support and welcome the next cohort of up and coming Entrepreneurs. By comm…
Not your mother’s CNN. Our year on Snapchat Discover.
CNN on Snapchat Discover is changing how the next generation thinks about and consumes news. Throug…
Now Hiring with Michelle Wolf
Itchy buttholes. Workplace harassment. Chest zits. All are uncomfortable, but none hold a candle to…
Paper Towns: Exclusive Snapchat Content
Don't play it safe. That was the message of Paper Towns, and the spirit to convey throughout our so…
Pepsi Max - Break the ice with Zuccarello
Pepsi Max Norway has a digital sponsorship deal with New York Rangers player Mats Zuccarello and wa…
Pretty Little Liars Snapchat Account
With Snapchat becoming increasingly popular with our target audience, we decided to launch a PLL S…
Snapchat: Shaken, Stirred and Snapped for James Bond
Sony Pictures Entertainment's Spectre was the latest installment of the James Bond movie franchise.…
SnapperHero: First Scripted Series on Snapchat
Entering Snapchat as a brand can feel a lot like being an awkward teenager trying to navigate lunch…
TRESemmé NYFW All Access with Snapchat
TRESemmé is the official hair care sponsor of New York Fashion Week and has gained notoriety by par…
The Peanuts Movie / Sponsored Snapchat Lens
20th Century Fox approached AvatarLabs with a special Peanuts Movie request: help Snoopy, Charlie a…
The name's Chat, Snapchat
Over 22 films and spanning over 50 years, James Bond is the longest running film series to date. Wi…
Trolli Snapchat Pool Party
Ferrara Candy Company tasked Periscope with finding uniquely provocative ways to reach Gen Zers an…
Walmart.com #SnapFriday
Walmart.com was seeking to boost awareness around Walmart.com's Black Friday Tab Leak. They wanted …