9th Annual Shorty Awards Categories

All finalists have been announced, stay tuned for more updates about the 9th Annual Shorty Awards on April 23, 2017

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

From the 6th Annual Shorty Awards Best Fortune 500 Brand on Social Media

Being part of the Fortune 500 is no easy feat. The top brands in the world are using the top social platforms in the world to increase awareness, their bottom line and public perception. This award honors the Fortune 500 company that is using social media the best overall for marketing, customer service, public relations and internal communications. Click here to see last year's winner and nominees.

Finalists

finalist
American Honda Motor Co., Inc.
The Honda story is not just about the brand. It’s about the people who have given rise to the brand. The fans, the drivers, the loyalists. They are as much a part of our history as the first CVCC engine and the HondaJet®. Through social media we celebrate the story of us, fan and brand, and let it evolve into something human, emotional and excit...
finalist
Disney
Disney Interactive uses its social media portfolio to extend the Disney brand into the digital space. Disney engages fans through compelling video and editorial content on: • Facebook: Our network consists of over 250 franchise and character pages, together amassing more than 800 million likes. The Disney Facebook page has more than 45 million...
finalist
GE on Social
For GE, social media success isn’t measured in sales, but rather in awareness and affinity. As GE works to gain visibility as a connected and competitive technology leader with advanced research capabilities, the brand turns to both established and emerging social media channels to deliver its message. The challenge GE faces is making primari...
finalist
Visa #GoInSix
In the credit card world, if you’re not top of mind, you’re not top of wallet. American Express and MasterCard were becoming the most talked about brands in the Financial Services category. Despite being the #1 credit card in the world, Visa was 7th place in terms of engagement in that same category, so it was time to up our game. The chal...

Nominees

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, Tumblr, YouTube, Snapchat, Instagram, Vine and the rest of the social web.

The 9th Annual Shorty Awards will be held April 23, 2017 in NYC and streamed to the public.