10th Annual Shorty Awards Categories

The 10th Annual Shorty Awards will be held April 15th, 2018 in NYC. See below for official categories.

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

From the 2nd Annual Shorty Social Good Awards Best Consumer Brand

Social media accounts or campaigns dedicated to promoting consumer-facing brands. Objectives may include new product launches, offers and promotions and building a strong fan base.

See previous winners and honorees here.


Benefit Cosmetics' Bold is Beautiful Project
Since 1976, Benefit has been in the business of making women LOOK and FEEL their best! Benefit has always believed that beauty runs deeper than the surface and that women are at their most beautiful when they are bold, confident, and empowered. As a billion dollar global cosmetics brand, Benefit searched for ways to make a deeper and more lastin...
Celebration of Service: Doing More for Veterans on Social
Veterans face challenges in the one place that should offer security: home. The Home Depot Foundation, the philanthropic arm of the world's largest home improvement retailer, is focused on improving the homes and lives of U.S. military veterans and their families. Team Depot, the company's associate-led volunteer force, activates year-round, wit...
SMIRNOFF No. 21 "Love Wins" Campaign
SMIRNOFF has supported the LGBTQ community for several decades. In 2017, we were tasked to continue that support and reinforce Smirnoff's advocacy in the LGBTQ community with a focus around PRIDE.The primary objective was to drive awareness of and continue to build upon the SMIRNOFF brand's long history of supporting the LGBTQ community by gener...
The Filtered Life
One out of every four students reports being bullied during the school year. Four out of ten have experienced online harassment – young adults and young women are more vulnerable. Racial tensions in the US are at an all-time high – doubling in the past two years. There's a lot of hate happening in the world and specifically on the internet. Brit...
The Power of Clean
The daily struggle to find clean water around the world inhibits progress, particularly for hundreds of millions of women and girls. P&G developed a powder that purifies dirty water, and they partner with nonprofits around the world to distribute these packets in developing nations. We wanted to highlight the great work they are doing to help t...


About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, Tumblr, YouTube, Snapchat, Instagram, YouNow, Musical.ly, and the rest of the social web.

The 10th annual shorty awards will be held april 15th, 2018 in new york city


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