10th Annual Shorty Awards Categories

Entries for the Shorty Awards are open now! Official categories listed below.
The late entry deadline is February 22, 2018

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

From the 1st Annual Shorty Social Good Awards Best in Food and Beverage

This awards honors the efforts of a food and beverage brand to make the world a better place. Objectives may include drawing attention to sustainable business practices, promotion of a healthy or sustainable food brand, raising awareness or funds for a cause, or promoting volunteer programs both internally and externally.


Alter Eco
As a company deeply rooted in the food industry, Alter Eco has seen the continual evolution of food packaging, and plastic pouches are one of the newest, convenient and most sought after formats on grocery store shelves. Recently, plastic pouch use has become incredibly widespread, showing up in virtually every aisle of the grocery store from cereal, to c...
Applebee's #GiveSquad Lifts Holiday Spirits
For those strapped for cash or down on their luck, the sights and sounds that signify the ushering in of another holiday season may evoke feelings of stress rather than joy and goodwill toward men. Imagine telling your children that there won't be any presents under the tree this year or that the job search hasn't been fruitful yet. Those memories stick.....
Barefoot Wine & Bubbly World Beach Rescue Day
Barefoot Wine & Bubbly is on a mission to make the world a better place through wine, and since 2007, it has been Hunter PR's directive to bring this mission to life in a fun and compelling way. Nine years ago, Barefoot Wine partnered with the Surfrider Foundation – an environmental non-profit whose mission is to protect the world's oceans, waves, and bea...
Bread Company Seeds Employment Opportunities for People with Criminal Backgrounds
Maker of the nation's no. 1-selling organic bread, Dave's Killer Bread (DKB) is known for its super-seeded nutrition and rock-n-roll attitude, epitomized by its logo with its founder Dave Dahl, guitar in hand. But Dave mastered more than chords and baking to earn that logo, serving 15 years in prison before he returned to the family bakery and develope...
Inspiring Any #WaytoVeg
The single easiest decision you can make to do good for yourself and the planet is eat a little less meat and eat a little more veggies. MorningStar Farms and Kellogg went as far to commission a study with Quantis (leaders in lifecycle assessment consulting) to show the impact that swapping a meat-containing meal for veggie-based one has on water usage, l...
M&M’S #MakeMLaugh For Red Nose Day
For the past two years, M&M'S has joined Comic Relief, an organization whose mission is to drive positive change through the power of entertainment, to raise awareness and money for Red Nose Day in the U.S.
Mind Over Munch
Mind Over Munch is a brand dedicated to making living a healthy lifestyle easier and more fun! We're on a mission to redefine health. Forget about the labels, fad diets, and what anyone says is "healthy," and learn to make informed decisions about what is best for YOU! We want to inspire people to take responsibility for their healthy lifestyles and decis...
Pretzelmaker's #WarmThoughts Campaign
It's an unfortunate fact, but in this day and age, it doesn't take very much digging on social media to find a lot of negativity. All too often, it seems as though social media has become a platform for users to display negative thoughts and feelings about current events, other people – you name it. Pretzelmaker, a national soft pretzel chain with 200+ st...
Stand with Budweiser and #GiveADamn
As one of the Super Bowl's longest-standing advertisers, Budweiser wanted to take a stance on a vital issue beer brands don't often talk about: drunk driving. Budweiser cares too much about its beer to not care about the people who drink it, so the brand decided to use advertising's biggest stage--the Super Bowl--to confront the problem head-on and start ...
The #RefreshinglyHonest Project
HONEST TEA SPARKS COMMUNITY-BUILDING MOVEMENT BY ASKING PEOPLE TO BE #REFRESHINGLYHONEST: On National Honesty Day (4/30), Honest Tea announced the launch of its #RefreshinglyHonest Project, a summer-long campaign inviting people to share their #RefreshinglyHonest thoughts with friends, family and their social networks. Building on the insight that there a...
Triscuit Maker Fund Campaign
When you place a TRISCUIT cracker on a plate, it becomes a blank canvas. Creativity begins. In 2014, the TRISCUIT team asked itself a new strategic question: how can we grow the business by celebrating TRISCUIT as the cracker for co-creation? TRISCUIT stands for the belief that inspired creativity starts from something simple, and the brand began looking ...

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, Tumblr, YouTube, Snapchat, Instagram, YouNow, Musical.ly, and the rest of the social web.

The 10th annual shorty awards will be held april 15th, 2018 in new york city

final Deadline for Brands & Organizations

02 . 22 . 18