10th Annual Shorty Awards Categories

The 10th Annual Shorty Awards will be held April 15th, 2018 in NYC. See below for official categories.

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

Best use of Polls & Surveys

This award honors those most effective and creative use of polls and/or surveys by a brand, agency or organization.


12 Days of Deals Instagram Story Poll
The holiday season brought so many sales, promos, and discounts so we asked ourselves, how can we break through the noise and encourage people to turn to Microsoft Store for the best holiday deals? We decided to take advantage of the new poll feature on Instagram Story to engage with fans and promote fan-favorite Xbox One S deals in a light-hear...
Bravo’s Vote to Watch on Instagram
The Bravo Social Media Team's first objective was to create and deliver an innovative experience that not only served up an exciting activity based on the network's extensive programming portfolio, but also amplified fans' voices and linked to the viewing experience. After all, frequent, dynamic interaction around captivating storylines and char...
Calling All Big Ideas: Shape Your New York!
UJA is the largest local philanthropy in the world. Based in New York, we care for people in need, respond to crises close to home and far away, and shape our Jewish future. For over 100 years, our approach to how we meet these needs has remained the same. We ask experts: "What are today's most urgent challenges?" From there, we distribute funds...
Nickelodeon Instagram Polls
Nickelodeon was looking to tap into the discussions that teens were having online in a fun and personable way. We had noticed that every year certain holidays, relatable moments, and other trends would bubble up. These were great moments for Nickelodeon to naturally become a part of the conversation. Polls presented a great opportunity to incre...


About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, Tumblr, YouTube, Snapchat, Instagram, YouNow, Musical.ly, and the rest of the social web.

The 10th annual shorty awards will be held april 15th, 2018 in new york city


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