Badgley Mischka utilizes Facebook, Twitter, Instagram, Pinterest & Vine to provide a glimpse inside its glamorous red carpet world. The fashion powerhouse engages with fans, retailers, magazines, celebrities and bloggers to deliver behind-the-scenes access from vision, to the runway, to the red carpet.Bagdley Mischka is at the forefront of Social Media, consistently adapting and experimenting with emerging social media platforms. From inspirational share-ables and exclusive sweepstakes on Facebook, to insider photos on Instagram, to backstage NYFW gif files on Vine, to live Twitter parties with designer duo Mark Badgley & James Mischka as well as influential partners like @MBFashionWeek, @TheKnot & @ProjectRunway – Badgley Mischka constantly strives to inspire and excite fans through innovative and engaging social media practices. This April, Badgley Mischka partnered with Bergdorf Goodman to reveal the first preview of a resort collection via Pinterest, which was written up by The New York Times. Badgley Mischka has also partnered with Twitter for two consecutive seasons on Twitter’s “Day In The Life" campaign, providing fans with a look into the busy lives of Mark & James during the days leading up to the big runway show reveal.
New York Times Article http://nyti.ms/Y76MS3 Twitter's "Day In The Life" Blog: http://bit.ly/15sP3cS
