10th Annual Shorty Awards Categories

See below for official categories.

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.


Nominated in YouTuber of the Year

About Yuya

Mexican beauty vlogger Yuya is one of the the most popular women on all of YouTube. Gaining over 3M subscribers in 2017, she became the first female YouTuber to pass the 20M milestone, joining the ranks of the 30 biggest channels on the platform. In addition to having two books and a perfume to her name, Yuya added a line of makeup to her resume in 2017, releasing her debut collection in October. In her videos, she discusses a wide range of topics related to women’s beauty. Her most popular upload of 2017 discusses her experience trying a menstrual cup, garnering well over 7M views. There’s no telling what Yuya will accomplish next, as she keeps growing her already massive account into a household brand name the world over.

Yuya's best work on social

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, Tumblr, YouTube, Snapchat, Instagram, YouNow,, and the rest of the social web.

The 10th annual shorty awards powered by directv now were held april 15th, 2018