With years of tradition to uphold, and 13 individual cities visited, iHeartRadio's Jingle Ball needed a fresh take on the biggest concert series in Pop Music.
Hidden Holiday: Step inside a fantasticial winter wonderland only to find a rockin' gingerbread "House Party" in full swing.
The theme of Hidden Holiday House party took audiences to an exclusive celebration where the hottest artists were all invited to throw down. We delivered over 1200 assets over the course of six weeks, from promotional materials, to actual on-stage broadcast ready graphics packages.
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