Renee Blodgett is founder and CEO of Magic Sauce Media, a consultancy dedicated to personal branding, product launches, social media, communications, events and marketing and works with clients from around the globe. She is also founder We Blog the World, an online luxury travel magazine that provides high quality content on travel, culture and adventure worldwide for the savvy traveler through smart creation and social media. She has been ranked #12 Social Media Influencer by Forbes on a top 50 list for the last two years, #6th most influential woman in social media by the same source, is listed on the AdAge Top 100 List, in Cision’s Top 50 marketing blogs in the industry, and ranked one of the top 150 business media by AlwaysOn.
She is co-founder of Traveling Geeks, a network that collaborates with global technology innovators to support business, technology, education and economic initiatives of a region. She blogs at Down the Avenue, Huff Post, We Blog the World & BlogHer.
What do you wish people would do more of on Twitter?
Communicate purposely + deliberately & share why a tweet or piece of content I shared mattered/resonated. Thx for the RT doesn't cut it
What is one of the biggest misconceptions of Twitter?
That its used to share what you're doing each hour of your day rather than communicating smart curated content or things you've learned
Twitter or Facebook?
How do you decide what to tweet?
By what I'm most passionate about or motivated by at the time - can be around social media, biz trends, the environment, food or travel.
How do you or your organization use social media? What makes your use unique?
Prolific on several platforms, Renee Blodgett has been using social media before it was called social media, although she is most active on Twitter and Facebook for Magic Sauce Media, her new media consultancy and We Blog the World, a site she created to develop and curate content around international luxury and adventure travel and culture.
While her early work in social media revolved around technology and business and still does, she has been diligently nurturing @weblogtheworld since its birth. Her focus is on authentic, deliberate and conscious social media engagement through @magicsaucemedia and @weblogtheworld on Twitter and the same names on FB, Google+, Pinterest, YouTube, Foursquare and beyond. She grew We Blog the World’s Twitter following and community to its nearly 400,000 followers that it has today (383,805 at the time of writing), has nearly 110,000 followers on her personal account @magicsaucemedia, 14,400 followers on @travelinggeeks and 7,812 on @magicsaucephoto.