Barnes and Noble Texas Tech is part of a growing organization. In the past few years the current student enrollment has reached up to over thirty thousand students. By 2020 it is estimated there will be over 40,000 students enrolled. This institution is a family. Texas Tech is so unique and incredibly diverse that no other university can compare. In 2013 alone the students have broken numerous attendance records to athletic events, all by being involved in Texas Tech's social media. Barnes and Noble Texas Tech is sharing in this experience by becoming as active as possible via Twitter and Facebook. Together, Red Raiders can do anything. Tech has proven that during the 2014 Shorty Awards. Barnes and Noble Texas Tech had a brand new Twitter, and with the help of our students they were able to make it to the finals. Barely a month old, and Barnes and Noble Texas Tech's twitter is able to compete with schools that have over eight thousand twitter followers. That, is shorty award worthy.