THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

By Campaign

Awareness Campaign NEW! Corporate Social Responsibility Campaign Diverse-Owned Businesses Campaign Fundraising Campaign Global Campaign Integrated Campaign Local Campaign Multi-Cultural Campaign NEW! Multi-Platform Campaign On a Shoestring Campaign Pro Bono Campaign Regional Campaign Social Movement Campaign

By Cause

Animal Rights & Welfare Arts & Culture Conservation & Preservation Disability Awareness Diversity, Equity & Inclusion Educate Emergency Relief Environment & Sustainability Fight Poverty Gender Equality Human Rights Immigration & Refugees LGBTQ+ Mental Health Multi-Cause Initiative Public Health Public Safety NEW! Racial Equality Responsible Consumption & Production Social Justice Youth & Family

By Industry

Automotive Business to Business Consumer Brands NEW! Education Entertainment Fashion and Beauty Financial Services Food & Beverage Government & Politics Healthcare & Pharma Hospitality & Travel Lifestyle & Wellness News & Media Nonprofit Real Estate NEW! Retail & E-Commerce Sports Technology

By Platform

Facebook Instagram LinkedIn Other Platforms TikTok X (formerly Twitter) YouTube

Original Content

Branded Content Branded Series Documentary Short Extended Reality Feature Film NEW! Gaming Images Interactive Content Live Streaming Long Form Video Micro-site or Blog Podcast Research Reports NEW! Short Form Video Video Video Series

Partnerships

Corporate-Community Influencer, Creator & Celebrity Media Partnership Nonprofit Partnership

Special Project

Special Project

Strategy & Engagement

Call to Action Community Engagement Contest or Challenges Creative Use of Technology Data & Insights Earned Media NEW! Employee Engagement Event & Experiential Generative AI Guerrilla Marketing NEW! Paid Media PSA Real Time Response Single Post Sound & Music NEW! Storytelling User Generated Content

From the 9th Annual Shorty Awards Best use of a Snapchat Filter/Lens

This award honors those most effective and creative use of Snapchat filters or lenses by a brand, agency or organization.

Winner

Snapchat Filter/Lens
winner
#NetflixSwap
In September 2015 Netflix was launched in France. Since then, its community and Netflix 'Original S…

Finalists

Snapchat Filter/Lens
finalist
gold honor
audience honor
Urban Decay Vice Lipstick Snapchat Lens
The objective was to create a Snapchat lens to promote the launch of Urban Decay's new Vice Lipstic…
Snapchat Filter/Lens
finalist
Ash vs Evil Dead - Deadite Delight
Two years ago, fans brought us back. They typed. Talked. Screamed. And wrote to lawmakers to bring …
Snapchat Filter/Lens
finalist
Call of Duty®: Infinite Warfare - Snapchat Zombies Karaoke
Normally, Call of Duty Zombies is marketed by one gameplay trailer that shows the best moments of t…
Snapchat Filter/Lens
finalist
The Daily Show with Trevor Noah Election Snapchat Lens
The main objective of this election Snapchat lens was to raise national brand awareness and drive v…
Snapchat Filter/Lens
finalist
The Exorcist – Neck Breaking Snapchat Lens
In 2016, Fox re-invented the classic horror film, The Exorcist.One of the most iconic scenes of the…

Nominees

Snapchat Filter/Lens
JBL x NBA  – The NBA Draft #JBLDraftSuit.
JBL is the Official Sound of the NBA and typically signs a few of the key Draft players to be a par…
Snapchat Filter/Lens
America’s Next Top Model (Season 23) - GLOW, VH1
VH1 wanted to make splash on Snapchat with an innovative and first-to-market Snapchat Lens to be re…
Snapchat Filter/Lens
Jameson Black Barrel x Movember Snapchat Lens
Following Jameson Irish Whiskey's previous successes on Snapchat (the first spirits brand to have …
Snapchat Filter/Lens
Lip Sync Battle Season 3
With our first to market Snapchat lens we looked to exceed app benchmarks, ad awareness and sponsor…
Snapchat Filter/Lens
Snapchatting #GoldLife
Starbucks Rewards members are obsessed with earning Gold status. So for the launch of the new Starb…
Snapchat Filter/Lens
The Rocky Horror Picture Show – Snapchat Lens
In 1975, The Rocky Horror Picture show became a pioneer in audience participation and fan passion. …
Snapchat Filter/Lens
The Strain - Strigoi Stinger Snapchat
Our objective was to draw a broader audience, generate awareness, and obtain an impactful presence …