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The Shorty Interview
with Chabad Lubavitch
How do you use Twitter in your professional life?
Twitter allows us to provide a more personal dialog to those who consume the content of our site, and provide real-time answers and feedback
What's your favorite Twitter app?
Tweed for the Palm PRE - couldn't work without it!
Twitter or Facebook?
Facebook for those I already know. Twitter for those I don't yet know. Twitter.
Have you ever unfollowed someone? Who and why?
Spam and 'bots. Don't pollute the streams!
Terms you wish would start trending on Twitter right now?
What's the most interesting connection you've made through Twitter?
During Chanukah there was a lady in Times Square who needed Menorah - that night she lit it and posted the pics on tweetpic!
Hashtag you created that you wish everyone used?
#MyMitzvah - for the good things out there
How do you make your tweets unique?
Interesting hashtags and fun titles to linked articles.
What inspires you to tweet?
The ability to touch so many in so few words - and connect in ways never before possible.
Ever get called out for tweeting too much?
All the time. Still worth it.
140 characters of advice for a new user?
Tweet often. Tweet interesting. Follow back. And please don't tell us about your lunch (mine was Shawarma)
How long can you go without a tweet?
The Sabbath lasts 25 hours - a Jewish Holiday 48. Put the two together and that's my limit!
Why'd you start tweeting?
To spread the word and bring some light.
What do you wish people would do more of on Twitter?
People should use twitter to connect with new friends, get behind a cause and help change the lives of other.
How will the world change in the next year?
One more good deed is all we need to tip the balance of things to total change for the better!
What are some big Twitter faux pas?
typos. Messing up someone's name in a @response.

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