From the 4th Annual Shorty Awards
Best Overall Brand Presence on Twitter
Managing a Twitter account for a brand is a 24/7 job that requires creativity, brevity, tact, and exemplary skills at community management. This award honors brands that have used Twitter most effectively to promote, enhance or otherwise endear their brand to the Twitter audience. Unlike Best Use of Twitter in a Campaign, this award is for a brand’s year-round presence.
Millions of people participate in
The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook,
Tumblr, YouTube, Snapchat, Instagram, YouNow, Musical.ly,
and the rest of the social web.
The Shorty Social Good Awards will be held NOVEMBER 2017 in NYC, Date to be announced shortly.