From the 4th Annual Shorty Awards
Best Use of Social Media In Real Life (“IRL")
From tweeting about events in real time, checking into restaurants, sending short messages to web-enabled billboards, or even coordinating revolutions, social media has become increasingly connected to the real, physical world. This category honors marketing campaigns that successfully and cleverly integrate Twitter, Facebook, Foursquare or other social platforms in real life (“IRL").
Millions of people participate in
The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook,
Tumblr, YouTube, Snapchat, Instagram, Twitch, Musical.ly,
and the rest of the social web.
The regular entry deadline for the shorty social good awards is august 29th, 2018