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10th Annual Shorty Awards Categories

Entries for the Shorty Awards are open now! Official categories listed below.
The early entry deadline is November 30, 2017

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

From the 9th Annual Shorty Awards

RT 360

Winner in Photo & Video Apps

Audience Honor in Photo & Video Apps

About this entry

First 360 news app. First LIVE TV news broadcast in 360. First panoramic video from a jet fighter cockpit. First 360 HD news YouTube LIVE stream. When it comes to immersive digital news reporting – RT claims many "firsts" and can be truly counted among the 360 and VR news content pioneers: we explore, innovate, and deploy the latest 360 tech into the news media market. 360 allows us tell the story from a new perspective, from every angle. We aim to place our viewers inside the event, inside the very core of action – be it a developing breaking news moment or a heartbreaking feature. And we do exactly that with our exclusive and unique 360 news app.

Why does this entry deserve to win?

360 video is the perfect format for news publishers, as it gives the viewer a totally new sense of presence. It also gives them choice, an option where to look. That's why RT is betting big on 360 format and never stops searching for innovative approaches, experimenting with technology, expanding VR platforms. Here are some milestones in dense timeline of how RT been exploring VR.

Results

RT's redesigned 360 news app has been downloaded tens of thousands of times via Apple AppStore and Google Play. This is a great result for a niche VR section. RT is using this new technology in breaking as well as feature news coverage. RT's crew managed to make a 360 video of the FlyDubai crash site in Rostov-on-Don. LIVE in 360 from news studio and 4K 360 info-video inside Sochi F1 track. Part of #DigitalVDay coverage – 360 from WW2 Victory celebrations – VR experience from atop a tank, and entering Red Square on a self-propelled howitzer. RT crews also manage to live stream V-Day parade rehearsal in 360 HD.

Media

Produced by

RT

Links

Entry Credits

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, Tumblr, YouTube, Snapchat, Instagram, YouNow, Musical.ly, and the rest of the social web.

The 10th Annual Shorty Awards will be held in April 2018 in NYC.