THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!
From the 9th Annual Shorty Awards

ClassPass iOS Social Features

Finalist in Health & Fitness, Health, Fitness & Medical Apps

Objectives

Launch enhanced social features on iOS, establishing ClassPass as one of the most compelling communities for fitness lovers by making it easier to connect and workout with friends directly through the ClassPass app.


Strategy and Execution

Our community was craving ways to experience ClassPass together, so we focused on new enhancements on our iOS app that make it easier to find, connect and work out with friends.

The ClassPass social experience now includes the ability to:

Beyond the utility and convenience of these updates, we know how powerful encouragement and recommendations from a friend can be; this new social layer will further increase motivation and discovery, which have always been in the DNA of ClassPass and the product's ability to inspire action in our members.

Media

Video for ClassPass iOS Social Features

Entrant Company / Organization Name

ClassPass

Link

Entry Credits