In early 2012, Extra Space Storage brought organization to the masses at the annual BlissDom blogger conference in Nashville, TN. After years of successful promotions and community engagement through Twitter, Facebook, YouTube, Google+, and Pinterest, it was time to take social media to the next level: the real world. A team of Extra Space Storage representatives provided 100 bloggers with free boxes to ship home 15 pounds of the freebies and gift bags they had collected at the conference. All items were packed with care by the Extra Space Storage crew and shipped to the bloggers’ homes free of charge. While at the Lounge, attendees could rest up and relax while learning about how they could join the Extra Space Storage Blogger Program before enjoying the rest of the conference. The promotion was such a success that for BlissDom 2013, the conference organizers have created a new "Shipping Sponsorship" category inspired by the innovation of the Extra Space Storage Lounge.The Extra Space Storage Lounge created an entirely new type of sponsorship at BlissDom. The relationships fostered at the conference established a network of bloggers that continues to grow today and will be launched to the next level at BlissDom 2013, where Extra Space Storage will offer 150 bloggers a chance to ship their belongings home and further grow the blogger network. Breaking new ground, the Extra Space Storage Lounge was one of the leading topics of conversation associated with the #BlissDom hashtag in 2012, and generated qualified leads for the storage giant. As a company devoted to offering public storage to its customers with the friendliest staff and best-in-class customer service, Extra Space Storage continues to provide a helping hand to all who interact with them, whether it be those who need public storage, or bloggers who simply need a way to ship their belongings home.
