The Art Heist For Good is a project that set out on a mission to take some of this art, sell it to the highest bidder and use the money to provide clean water, sanitation and hygiene solutions to the people of Kibera who desperately needed it.
Unlike most charity advertising, we didn't need to ask for donations. We didn't need to lie about a billion media impressions either. We simply found something of value in one of the worst places in the world and used it to make a direct impact.
With the proceeds from the auctions, we were able to put the financial equivalent of 30,000 daily salaries into Kibera as well as enough clean water and sanitation practices to help the community for years to come.
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