10th Annual Shorty Awards Categories

See below for official categories.

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

Atul Gawande

Nominated in Literature

About Atul Gawande

In addition to serving as staff writer for The New Yorker since 1998, Atul Gawande has written an impressive five books, three of which have been New York Times bestsellers. The Stanford- and Harvard-educated surgeon is also a Rhodes Scholar, a MacArthur Fellow, and can be seen frequently on television doling out health advice to the public. Atul takes to social media with a similar purpose, publishing links to articles written by him and his colleagues that inform the public about medicine and healthcare on both the personal and political levels—something that has been particularly important for his 227K+ Twitter followers trying to navigate their own healthcare in 2017.

Atul Gawande's best work on social

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, Tumblr, YouTube, Snapchat, Instagram, YouNow,, and the rest of the social web.

The 10th annual shorty awards powered by directv now were held april 15th, 2018